
Case Study
Approach
Optimizing IT support for a leading media company
- Analyzed body camera data workflows and decision points
- Designed various dashboards and alert-driven interfaces for rapid situational awareness
- Focused on hierarchy and speed of interpretation
Outcomes
Delivered redesigned interfaces that enabled faster understanding of critical information during video reviews and briefings.
- Improved usability of complex video-derived data
- Enabled quicker, more informed decision-making
- Reduced time spent reviewing raw footage
- Supported operational efficiency in public safety contexts
Client
CNN
Firm
KPMG
Year
2025
Role
UX Strategy & Design Lead
Scope
Responsible for interaction design and interface simplification across multiple operational views.
Visuals
At a glance
Challenge
Outdated ticket system causing downtime and frustration
Role
UX Strategy & Design Lead
Goal
Streamline support requests via a user-focused redesign
Process
Full human-centered design process
(Research – Launch)
Team
4 Developers (3 offshore)
1 ServiceNow implementation lead
Outcome
Faster response times, fewer disruptions, improved satisfaction
The Results
By implementing a modern, user-friendly ticketing system, we significantly improved IT response times and reduced operational disruptions. The new platform streamlined hardware support requests, empowering employees to get the help they needed faster and with less frustration.
Months
% efficiency increase
Satisfaction score
“Based on the findings and insights, ServiceNow was the obvious choice”
VP, Project Management
Lessons Learned
- A 24-hour news organization never stops
IT support must be built for speed and efficiency. - Listening is a critical skill in user interviews
Users often reveal more in casual conversations than in structured Q&A. - ServiceNow is powerful but complex
Customization requires a balance between flexibility and usability.
- Creating internal “champions” is key
Having advocates within the company ensures smoother adoption of new tools. - Frequent progress updates drive buy-in
Regular presentations helped align stakeholders and speed up approvals. - A well-designed ticketing system can have a massive impact
When done right, it streamlines operations and improves employee experience